Come and discover Melinda at our visitors centre

MondoMelinda and Golden Theatre: these names will make you discover the world of Melinda. Not only for purchasing all Melinda Consortium fruit and products all year around, but to experience the world hidden behind the apples that every day arrive on your table.

Watch video mondomelinda

Visit MondoMelinda

MondoMelinda is the visitors’ centre of Melinda Consortium. It’s the place where you can discover the secrets behind the wonderful taste of our apples. Book your visit, and satisfy any question you have regarding our apples, their conservation and the processing methods used by our cooperatives. You can also satisfy your palate by tasting all the varieties of Melinda apples (according to seasonal availability), our Apple juice, our snacks and on demand, our typical apple dessert, the Apple strudel.

MondoMelinda gives you also the opportunity of purchasing your favourite apples, Melinda products and all our apple products, all year around.

Book your guided tour by contacting MondoMelinda by phone or by email. During the tour you will watch a short video explaining step-by-step, the care and passion that our farmers have for their land and their apples. Then the visit continues inside the packaging centre of Cocea cooperative, one of the most innovative processing centres in Europe.

Guided tours are available from October through the end of May only weekdays. Apple tasting will be charged apart. While MondoMelinda is open all year around for purchases.

Opening hours:

from Tuesday to Sunday. Hours: 8.30 am – 12.30 am and 3.00 pm – 7.00 pm

Segno di Predaia (TN)
via della Cooperazione, 21
Phone +39 0463.469299
email: [email protected]

Golden Theatre, multimedia trip to the centre of the Hypogeal Cells

The “Golden Theatre” is a multimedia space at MondoMelinda where you can virtually immerse yourself into the underground universe of the hypogeal cells inside the dolomite rock.

Thanks to this involving and absorbing experience – the same type you find at the best hi-tech amusement parks – you will discover the secret hidden inside the mountains where the blue-seal apples are grown. You will discover the sustainable processes involving the production and conservation chain of our fruit, respecting the environment and farming values in a contemporary and modern way.

A beautiful technological innovation, surprising and exciting. You must try it to believe our words!

The visit is free of charge and can be done on your own in groups of maximum 20 people, and lasts approximately 10 minutes. The visit doesn’t require any reservation. Opening hours are 8.30 am to 12.30 am and from 3 pm to 7 pm, Tuesday through Sunday.

The “Golden Theatre” project – for which were allocated approximately 150,000 euro – is the result of the cooperation between the Non Valley Tourist office and the Association Strada della Mela e dei Sapori delle Valli del Noce. In addition, many other partners have given their contribution to the project: Drawlight for the technological and spin-off part; Senso Immersive Experience; Art&Craft di Bertolini together with the agency Nitida Immagine of Cles for the technical-constructive issues; STP Costruzioni in legno of Taio di Predaia; Lamtex Lattoniere e Coperture of Cles; Elettrica Impianti Elettrici di Predaia s.r.l. and other small local artisans for the building of the structure.